Vintage TV Commercial Icon Mascots

1. Mickey Mouse – Walt Disney Company
2. Energizer Bunny – Eveready Energizer Batteries
3. Tony The Tiger – Kellogg’s Frosted Flakes Cereal
4. Charlie The Tuna – Starkist Tuna
5. Trix Rabbit – General Mill’s Trix Cereal
6. Speedy – Alka Seltzer
7. Poppin’ Fresh The Pillsbury Doughboy – Pillsbury Rolls/Products
8. Jolly Green Giant – Green Giant Vegetables
9. Nipper The Dog (fox terrier) – RCA Victor Company
10. Frito Bandito – Frito Lay Corn Chips
11. Chicken of The Sea Mermaid – Chicken of The Sea Tuna
12. Elsie The Cow – Borden Dairy Products
13. Faygo Kid – Faygo Pop/Soda
14. Miss Chiquita – Chiquita Bananas
15. Ham’s Bear – Hams Beer
16. M&M’s – M&M’s
17. Mrs. Butterworth – Mrs. Butterworth Pancake Syrup
18. Dig ‘Em The Frog – Kellogg’s Sugar Smacks Cereal (renamed Honey Smacks)
19. Sugar Bear – Post Super Sugar Crisp (renamed Golden Crisps)
20. Snap, Crackle & Pop – Kellogg’s Rice Krispies Cereal
21. Jack – Jack-In -The-Box Restaurants
22. Marvelous Magical Burger King (the older cartoonish mascot – 2 versions) – Burger King Restaurants
23. Chef Boyardee – Chef Boyardee Canned Pasta
24. Ronald McDonald – McDonalds Restaurants (also included here could be Hamburglar, Mayor McCheese & Grimace)
25. Kool Aid Man – Kool-Aid Drink Mix
26. Joe Camel – Camel Brand Cigarettes
27. Lucky The Leprechaun – General Mill’s Lucky Charms Cereal
28. Sonny The Cuckoo Bird – General Mill’s Cocoa Puffs Cereal
29. Toucan Sam – Kellogg’s Froot Loops Cereal
30. Morris The Cat – 9 Lives Cat Food
31. Colonel Sanders – Kentucky Fried Chicken Restaurants
32. Sugar Pops Pete The Prairie Dog – Kellogg’s Sugar Pops Cereal (renamed Corn Pops)
33. Cornelius The Rooster – Kellogg’s Corn Flakes
34. Mr. Peanut – Planters Peanuts
35. Great Root Bear – A & W Root Beer & Restaurants
36. Cap’n Crunch – Quaker Oats Cap’n Crunch Cereal
37. Buzz Bee – General Mill’s Honey Nut Cheerios
38. Cheerio Kid – General Mill’s Cheerios
39. Quiky The Bunny – Nestle’s Quik (later changed to Nesquik) Chocolate Mix
40. Mr. Clean – Mr. Clean
41. Dutch Boy – Dutch Boy Paint
42. Big Boy – Big Boy Restaurants
43. Sambo & Jolly Tiger – Sambo’s Restaurants
44. Punchy – Hawaiian Punch Drink Mix
45. Choo Choo Charlie – Good & Plenty Candy
46. Count Chocula – General Mill’s Count Chocula Cereal
47. Frankey Berry – General Mill’s Franken Berry Cereal
48. Boo Berry – General Mill’s Boo Berry Cereal
49. Sailor Jack & Bingo – Cracker Jacks
50. W.C. Fritos – Frito Lay Corn Chips
51. Foster Farm Chickens – Foster Farms Chicken
52. Geoffrey the Giraffe – Toys R Us
53. Aunt Jemima – Aunt Jemima Pancake Mix & Syrup
54. Buster Brown & Tige The dog) – Buster Brown Shoes
55. Kenner Gooney Bird – Kenner’s Toy Company
56. Quisp – Quisp Cereal
57. Sun-Maid Raisins Girl – Sun-Maid Raisins
58. Granny Goose – Granny Goose Potato Chips
59. Michelin Man (aka Bibendum) – Michelin Tires
60. Kool Penguin – Kool Cigarettes
61. Exxon Tiger – Exxon Gasoline
62. Chuck E. Cheese – Chuck E. Cheese Pizza (formerly Pizza Time Theater)
63. Helping Hand – Betty Crocker’s Hamburger Helper
64. Little Foster – Foster’s Freeze Restaurants
65. Little Miss Sunbeam – Sunbeam Bread
66. Umbrella Girl – Morton Salt
67. Tropic-Ana – Tropicana
68. Coppertone Girl – Coppertone Sunscreen
69. Reddy Kilowatt -
70. Jeff – Burger Chef Restaurants
71. Vlasic Stork – Vlasic Pickles
72. Gorton Fisherman – Gorton Seafood Company
73. Cool Spot – 7-Up Soft Drinks
74. White Knight – Ajax Laundry Detergent
75. Ajax Pixies – Ajax Cleanser
76. Betty Crocker – Betty Crocker Baking Products
77. Anderson Soup Twins – Anderson Soup
78. Campbell’s Soup Kids – Campbell’s Soup
79. Quaker Oats Man – Quaker Oats Cereal
80. Twinkie The Kid – Hostess Twinkies
81. Budweiser Horses – Budweiser Beer
82. Brawny Lumberjack – Brawny Paper Towels
83. Brother Dominick – Xerox
84. Mr. Bluelight – K-Mart Stores
85. Culligan Lady – Culligan Water Softener
86. Hy Finn – Standard Oil of California
87. Jello-O Baby – Jell-O
88. Mr. Owl – Tootsie Rolls & Tootsie Pops
89. Gerber Baby – Gerber Baby Food
90. Josephine The Plumber – Comet Cleanser
91. Juan Valdez – National Federation of Coffee Grower
92. Kedso The Clown – Ked’s Brand Sneakers
93. Mr. Bubble – Mr. Bubble Bubble Bath
94. Keebler Elves (Ernie The Elf) – Keebler Foods (Crackers)
95. California Raisins – California Raisins Advisory Board
96. Little Caesar – Little Caesar Pizza
97. Madge The Manicurist – Palmolive Dish Washing Detergent
98. Marky Maypo – Maypo Cereal
99. Marlboro Man – Marlboro Cigarettes
100. Indian Maiden – Land-O-Lake Butter/Dairy Products
101. Maytag Man – Maytag Appliances
102. Little Mikey (the Freckly-faced Kid) – Life Cereal
103. Mrs. Olson – Folgers Coffee
104. Mr. Goodwin – Crest Toothpaste
105. Mr. George Whipple – Charmin Toilet Paper
106. Goodyear Blimp – Goodyear Tire Company
107. Mother Nature – Chiffon Margarine
108. Sunny – Kellogg’s Raisin Bran Cereal
109. The Noid – Domino’s Pizza
110. Orville Redenbacher – Orville Redenbacher Gourmet Popcorn
111. Popsicle Pete – Popsicle Frozen Pops
112. Polar Bear – Icee
113. Slush Puppie – Slush Puppie
114. Oscar Mayer Bologny Kid – Oscar Mayer Bologny
115. Rosie The Waitress – Bounty Paper Towels
116. Ty-D-Bol Man – Ty-D-Bol Toilet Cleaner
117. Uncle Ben – Uncle Ben’s Converted Rice
118. Honeycomb Kid – Post’s Honeycomb Cereal
119. Yipes The Zebra – Fruit Stripe Gum
120. Klondike The Polar Bear – Klondike Ice Cream Bar
121. Mr. Meow – Meow Mix Cat Food
122. Scrubbing Bubbles – Scrubbing Bubbles Bathroom Cleaner
123. Fruit of The Loom Guys – Fruit of The Loom Underwear/Sleepwear
124. Stay Puft Marshmallow Man – Stay Puft Marshmallow Company (actually a fictitious mascot from the movie Ghostbusters)

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The 1960's brings back fond memories for everyone who grew up during those happy days. Our Generation was the first Generation to grow up in front of a TV. Back then a picture was worth a thousand words. Advertiser knew this. Some used pictures instead of words to make some of the most amazing and beloved commercials of all time. While we were still a few decades away from cable.tv, the 60's offered up some great commercials that paved the way for the commercials of today. Who could forget some of these classic commercials?

Some Advertisers used other forms of advertising to convince us to buy their products. One example would be sympathy. Examples abound such as "Silly Rabbit, Trix are for kids" or "Sorry Charlie, Starkist wants Tunas that taste good". One Advertiser even successfully used reverse psychology to convince us to try their cereal. Everyone knows "Mikey won't eat it he hates everything" worked like a charm to convince fussy kids to try it.
If all else failed there was always Premiums to give away to entice children to buy the product. This was used successfully by many companies. The longest running example of course is Cracker Jacks. However giving away toys is one thing, giving away toys shaped like your product or Icon was even more popular. The best example of this is the Oscar Meyer Wiener Whistle memorialized in the movie The Santa Claus. No matter how you sell or advertise it those early TV commercials were some of the most memorable and successful of all time.
Some new Commercials will turn out to be Classics. One of them is another of my favorites. Monster.com timeless commercial, "When I Grow Up", launched them into the spotlight in less than a minute. What do you want to be when you grow up? Me, I want to be a yes man. My Wife, turns out she was forced into early retirement and that was her dream.